Art Center College of Design
Instructor: Lori Berson
(Space is limited.)
Find out how to grow your business with video.
Video is the medium of choice for online communications. Agencies and clients today demand engaging and interactive content that is relevant, shareable, and measurable. In this one-day workshop, you’ll get strategies, tactics, and knowledge to enhance your marketing initiatives.
Whether you are involved in creating web sites, point of purchase displays, trade shows, exhibits or signage, video knowledge is imperative. Discover how to leverage the power of video, develop a video strategy, evaluate tactics, and select distribution methods. Learn how to use online video to improve the reach and effectiveness of brand communications and promotions, educate and train, demonstrate, engage, and sell.